FIFA has introduced a brand-new award for the 2026 World Cup champions, featuring a luxury ring inspired by the NFL and Super Bowl traditions. The members of the winning team will receive these rings alongside the iconic trophy and gold medals.
To commemorate the tournament’s historic year, FIFA decided to produce exactly 2,026 numbered rings. The players and coaching staff of the championship-winning team will receive 30 of them, while the remaining 1,996 limited-edition rings will be put up for sale to fans and sports memorabilia collectors.
How Much Does the FIFA World Cup 2026 Championship Ring Cost?
While FIFA has not officially announced the final price tag for the championship ring, media reports suggest that the versions available to the public will retail between $10,000 and $150,000, depending on the specific edition and chosen specifications.
According to The Sun, the highest-end, fully customized version is expected to reach around $150,000, making it one of the most expensive official pieces of memorabilia in World Cup history.
The ring is crafted from 18-karat gold and encrusted with 89 diamonds and 36 blue sapphires. Each piece features a unique serial number and a certificate of authenticity. Depending on the buyer’s country, shipping fees, taxes, and customs duties may apply on top of the base price.
Why is the FIFA World Cup Ring Facing Backlash?
The move has sparked widespread criticism among football fans, with many viewing it as another attempt by FIFA to “Americanize” the World Cup by duplicating traditions from US sports culture.
The controversy comes in tandem with other changes, such as the introduction of a Halftime Show during the final and the mandatory cooling breaks. Critics argue that these breaks split the matches into segments resembling quarters, providing managers with unintended tactical timeouts.
Furthermore, the projected price of the ring has drawn heavy criticism. Its exorbitant cost turns it into a luxury item far out of reach for the average football fan, fueling the ongoing debate over the skyrocketing ticket prices for the 2026 World Cup.




